Posts tagged eddie cue
Apple Poised to Shake Up Safari with AI Search as Google Deal Hangs in the Balance

Apple’s longstanding partnership with Google to power Safari searches—reportedly worth around US$20 billion each year—is under fresh scrutiny as AI-driven alternatives gain momentum. During a high-profile antitrust hearing, Eddy Cue, Apple’s SVP of Services, confirmed the company is “actively looking at” integrating AI search engines into Safari, signalling a potential pivot that could redefine how millions of users query the web.

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